Hugo B. Roos   Hugo B. Roos, PhD
Professor of Logistics Management

"Every self-respecting supply chain professional should grasp this opportunity to test his insights."
Jack van der Veen   Jack van der Veen, PhD
Univ. of Amsterdam Prof. of Supply Chain Optimization

"The game lets you discover how supply chains work."
Finn Wynstra   Finn Wynstra, NEVI Prof. of Purchasing & Supply Management Erasmus Univ. Rotterdam (RSM)

"This game is more rich and complete than any other game I have seen."
Ed Peelen   Ed Peelen, PhD Professor of (Direct) Marketing at the Center for Marketing and SCM

"My prediction was correct, great that already after one year this competition has become a yearly tradition."
Hans Roelofs   Hans Roelofs, CEO Refresco

"With The Fresh Connection we let people experience the conditions for a stronger supply chain in a realistic context."
Abe Eshkenazi   Abe Eshkenazi, CEO APICS

"Operations and SCM professionals depend on innovative tools like The Fresh Connection game to ensure their success in the global marketplace"

 

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The Fresh Connection Full Version and Quickplay

The Fresh Connection has been set up in different versions, Extended and Core. In the table below we have listed the main differences.

Extended version Core version
Up to 6 game rounds up to 3 to 5 rounds
Dynamic use of the game Static use of the game
All teams play at the same pace Teams can decide their own pace
Complete number of entities (SKUs, suppliers, customers) Limited number of entities
Complete functionalities and decision-making power Levels of decision-making power

Considering the differences in complexity, scope and length of the game the Extended version is most suitable for lengthier, more in-depth programs, whereas the Core version can be very well deployed for breakout sessions and focused workshops.

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